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Spee – The Boss Lady

The Boss Lady with the Spee Power Cap The Boss Lady and the baffled man in the laundry room Both sniffing the fresh laundry The Boss Lady smiles The man in front of the washing machine Thumbs up for the Spee fox

Spee – The Boss Lady

In a sunny laundry room, she’s in charge: with a Spee Power Cap between her fingers, the “Boss Lady” explains how to wash smart while a young man kneels helplessly in front of the washing machine. The animated Spee fox presents the new 3+1 Caps, and in the end both happily sniff the fresh laundry. A tongue-in-cheek 20-second spot that combines live action and a cartoon mascot.

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The spot (6-second version)

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Editing: Christoph Cepok

Format: TV and online spot, 20 seconds, plus cutdowns

 

Cast: Josephine Zelenika and others

Director: Facundo Scalerandi

Cinematography: Borris Kehl

Production: Saltwater Films for Henkel (Spee), agency TBWA Düsseldorf; Post-production: Chamaeleon Digital Vision

 

Production

Saltwater Films

Client

Henkel (Spee), agency TBWA

Spot

Watch

Date

3 March 2021

Category

Comedy, Commercials